The Movement

March 4, 2017

The event dedicated solely to hard dance music was established in 2015 and focuses on the growth and development of the genre in the U.S.. Hardstyle Arena’s mission is to deliver the sound that hard dance music enthusiasts are passionate about and the artist they admire most. The solo branded shows and curated stages at Fresh festivals have attracted high profile talent, Gunz 4 Hire, Frontliner, and Endymion, and first-time appearances from artists such as Lady Dammage, Adaro, and Thera.

The daytime event was established in 2006 as a way to give back to our dedicated fan base and local charities. The proceeds of the low-cost event provide an opportunity for Fresh to give back to the community while attracting new music enthusiasts to attend a Fresh production at minimal cost. The picnic style event attracts attendees of all ages and invites the dance music community to bring the whole family out for a day of music, fun, and relaxation.

The latest addition to the Fresh brand, Hostile is poised to bring the best in underground bass music from around the world to Los Angeles. Since it’s inception in 2016 the developing brand has successfully delivered two stand-alone installments of Hostile, and one curated stage at the Winterfresh Music Festival. With first LA appearances from Phiso, Dr. Ozi & Myro under their belt, the Hostile takeover has just begun.

The spring-themed music festival was established in 2006 and laid the foundation for future Fresh productions. Talent from all over the globe has graced the Fresh Anniversary stage, including first time Los Angeles appearances by Headhunterz, The Pitcher, UMEK, and DBSTF. To enhance the springtime atmosphere the event grounds and stages are adorned with flowers and ladybugs, which now are a signature of the Fresh brand. The multi-genre event established the Los Angeles underground dance music scene, while embraced up and coming talent locally and globally.

The winter-themed music festival was established in 2006 and instantly became the coolest, and largest Fresh event of the year. From its inception, Winterfresh brought out world class talent with top DJ’s such as Dash Berlin, Noise Controllers, Tritonal, Datsik, and Myon & Shane 54. Winterfresh transports music enthusiasts to a winter wonderland experience with decorations of large snowflakes, holiday lighting, and “snow” machines that simulate the snowfall effect on the dance floor. Every year thousands of attendees brave the cold winter night and come out to revel in the winter wonderland while experiencing the variety of dance music genres. To add to the festive feeling attendees are highly encouraged to come dressed in their holiday-inspired attire.